Since I moved to the UK I have had to quickly learn about all the brands here that do not exist back in the US. During that time I have had to make some fast assumptions based on marketing of what a brand is all about.
At first glance I thought Boohoo was pretty trashy. Their site had loads of images of body-con dresses with a zillion cutouts and their advertising showed off much of the same. I didn’t really explore their plus sized collection because I didn’t expect very much. But after some curiosity I gave it a go and was very surprised.
While certainly not a high-end line, Boohoo is actually better for larger sizes than most brands in the UK. What you generally find is designer laziness manifesting in a slew of shift and t-shirt dresses, big chunks of fabric with no shape. But Boohoo actually has some options – and some waistlines! I’ve placed several orders and only sent back a few pieces that were a long shot anyway. Here I will take you through some of the things I have purchased and loved…
I am obsessed with long-sleeve dresses, especially with lace or mesh detail. This one is pretty fantastic with a great skater dress fit that flatters. My biggest problem is usually that the waistline falls too low and looks ridiculous. This fits perfectly and the hem doesn’t go to my ankles…a miracle!
One thing that angers me about plus size brands is that their clothes tend to have a high neckline which always makes me feel round and gives you that “boob shelf” look. Luckily this dress exists with a great plunging neckline and flattering skater fit. The plunge can always be altered with a simple cami so this one is a perfect choice.
If you haven’t noticed yet everything I own is black. Continuing that trend is this shoulder cutout top. Usually I find cutout details a bit tacky but this one is the exception. This is a great top to wear with some skinny jeans or a skirt and the cutouts are placed perfectly to show a little shoulder. (Though I cannot get onboard with that choker trend. I’m having 2001 flashbacks…)
For more of my flawless selections check out my Boohoo favourites collection.